Category: Uncategorized
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Packaged confections in 2026: where the real opportunities are (and where the shelf is already full)

As consumers continue to look for comfort, indulgence, and small moments of reward, packaged confections remain one of the most resilient and opportunity-rich categories going into 2026. What is changing is how people define value: better ingredients, cleaner labels, portion control, and “permission to indulge” formats are reshaping innovation across…
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Fiber: The Next Big Macro After Protein (and the Biggest Opportunity in Better-For-You Snacks)

For the last decade, protein has dominated the packaged food conversation. It became the headline macro for everything from bars and cookies to cereals and candy—because it’s easy to understand, easy to market, and strongly tied to satiety and performance. But now, a new macro is rapidly moving from “nice-to-have”…
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Probiotics vs. Prebiotics in Packaged Baked Goods and Confections

What they are, how they work, and how brands can bring gut-health benefits to the indulgent aisle Gut health has officially moved from the supplement shelf into everyday food—especially snacks. But once you start developing “gut friendly” baked goods and confections, you quickly run into a common (and important) question:…
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Ingredient trends shaping 2026 in packaged baked goods + confections (and how to actually use them)

If 2025 was about better-for-you becoming mainstream, 2026 is about better-for-you getting specific: fiber-forward, lower sugar without “diet taste,” and functional ingredients that can survive processing—all while still feeling indulgent. Below are the ingredient trends I’m seeing show up most in new product launches and trend forecasts—plus practical ways to…
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Packaging Trends for 2026 in Packaged Baked Goods & Confections

— and How World Wide Gourmet Foods Holds the Edge As consumer expectations evolve, the packaging that houses baked goods and confections is no longer just about protecting freshness — it’s a critical part of the product story. For 2026 and beyond, packaging trends will shape how products are perceived,…


